KONTI – at the international exhibition Yummex Middle East.
Company KONTI took part in the international specialized exhibition for confectionery and snacks Yummex Middle East, held 7-9 November in the UAE.
10th anniversary exhibition Yummex Middle East has impressively demonstrated its importance for the industry, setting new records in all areas, and collecting 364 exhibitors from 47 countries and more than 8 thousand visitors from 83 countries of the world.
The KONTI interest towards the exhibition is dictated by the company's strategy for expanding foreign markets and the high prospectivity of this region. And it confirmed the participation. Distributors from Middle East countries showed high interest in the products of the company. Negotiations with the representatives of the countries of UAE, Saudi Arabia, Iraq, Pakistan, Sudan, Palestine, Lebanon and other countries. The greatest interest was aroused distributors such brands of the company: waffle, jelly and combined fondant candy Ronnie, candy, toffee Golden Lily, biscuit-sandwich "Supersonic" and others.
Research conducted by the consulting firm CBRE, has identified the United Arab Emirates in third place among Nations with the highest consumption of food products per capita. The market F & B is growing at four percent a year, according to data from Euromonitor International, in 2018 is expected to grow to 48.5 billion dirhams (about 12.1 billion euros). Nielsen forecasts growth of 15 to 20 percent until 2024 for the market of sweets in the region of the MENA countries (MENA) with a total population of 355 million people.
Yummex Middle East was for CONTI excellent start, opening up great prospects. And the demand for products under the brand Konti gives the company confidence that its ambitious plans to increase market share in the Middle East will be successfully implemented.